Eyeveebee
Imma Valls Bernau es una ingeniera de software de Barcelona y su seudónimo «Eyeveebee» es una suma de palabras en inglés (idioma principal de su blog) que fonéticamente corresponde con las iniciales de su nombre: I.V.B. Para crear su isotipo se mantuvo ese juego de palabras usando un jeroglífico que representa de forma gráfica la transcripción fonética de sus iniciales. El ojo representaría: observación/análisis», y la abeja: «execución/trabajo».
The identity also includes a small historical reference, a subtle nod to both graphic design and the world of computing. In 1981, designer Paul Rand created an advertising poster for IBM in which the company’s name was represented through a similar rebus, using the phonetic sound of its initials.
Black Driller
Naming del producto y diseño del packaging de Black Driller, un juguete sexual destinado al público gay para la línea fetish de la marca Addicted. El nombre nace de la propia expresión coloquial «to drill» (taladrar) y su metáfora con una herramienta común. En publicidades le acompaña el eslogan: «The tool you must have» (la herramienta que necesitas).
Edukids
Edukids is an educational centre in Logroño for children and young people aged 1 to 18, focused on improving behaviour, emotional wellbeing and learning, while also supporting parents in their children’s education. The project included the design of its visual identity and website, featuring both in-person services and the sale of online courses through its virtual classroom.
Carolina Imedio
Carolina Imedio is a paediatrician and nutrition and health coach based in the United States, offering her services online worldwide. The project included the design of her visual identity and website, which provides information about her services as well as an online booking and payment system. The colour palette was developed with her main target audience in mind: women.
ES Cosmetics
ES Cosmetics is the men’s grooming line by ES Collection, a Barcelona-based fashion brand primarily aimed at a gay male audience. The project included packaging and website design, as well as art direction for the product photography.
The design keeps black as the core element of ES Collection’s identity and combines it with a distinctive colour code for each product. These colour accents identify the main active ingredient of each formula while also creating a subtle connection with the colours of the rainbow flag.
Anna Caraben
Anna Caraben is a medical doctor and health coach based in Barcelona, specialising in supporting patients with terminal and neurodegenerative illnesses. The project included the design of her visual identity and website, which provides information about her services as well as an online booking and payment system.
Integra
Redesign of the visual identity for Integra, a sports and health centre in Barcelona. The symbol is made up of three elements representing the range of services offered by the centre: therapies, gym and martial arts. It also reflects the three entities that make up Integra: Integra itself, Uppercut Training Center and Kanem Sport.
Preview
Corporate identity design for Estudio Preview, the studio of industrial designer Asunción Valente. Preview offers 3D services, workshops and software training for rendering and mould design for baking, with particular emphasis placed on the latter within the brand identity. The result is a colourful visual identity inspired by the shape and structure of a mould.
Moments Space
Website design for Moments, a health and wellbeing centre offering a range of services, from therapies focused on mental and emotional wellbeing to body therapies, facial reflexology and relaxation techniques.
Simone Coaching
Simone is a transformational coach based in London, working with clients around the world. The concept of water, used to represent both transformation and a sense of calm, became the foundation for the design of his visual identity and website. The logo also subtly suggests the letter S, the initial of his name.